Strategic marketing for nonprofit organizations/ Alan R. Andreasen and Philip Kotler
Material type:
TextPublication details: Upper Saddle River, N.J: Pearson/ Prentice Hall, 2003.Edition: 6thDescription: v, 536p.: ill.; 23 cmISBN: - 0131227920
- DUCE HF5415.K6312
| Item type | Current library | Collection | Call number | Copy number | Status | Barcode | |
|---|---|---|---|---|---|---|---|
| Books | DUCE LIBRARY Humanities: Shelf HC51. C57 – HF 3887. S64 | Humanities and Social Sciences | DUCE HF5415.K6312 (Browse shelf(Opens below)) | 3 | Not For Loan | 000000008978 |
Browsing DUCE LIBRARY shelves, Shelving location: Humanities: Shelf HC51. C57 – HF 3887. S64, Collection: Humanities and Social Sciences Close shelf browser (Hides shelf browser)
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| DUCE HF5415.32.E527 The emerging high-tech consumer : a market profile and marketing strategy implications / | DUCE HF5415.C8 Marketing, a managerial approach : | DUCE HF5415.F63114 Marketing Essentials: | DUCE HF5415.K6312 Strategic marketing for nonprofit organizations/ | DUCE HF5415.M82 Marketing Graffiti | DUCE HF5415.S3617 Persuasion in marketing : the dynamics of marketing's great untapped resource / | DUCE HF5415.S3617 Persuasion in marketing : the dynamics of marketing's great untapped resource / |
includes bibliographical references and index.
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