000 00951cam a2200313 i 4500
001 18544356
003 OSt
005 20230517105021.0
008 150327s2016 cau b 001 0 eng
020 _a9780538604376
040 _aDLC
_ben
_cDLC
042 _apcc
043 _an-us---
050 0 0 _aDUCE HF5414.P2345
100 1 _aPalmer,D
_eauthor.
_qDean Palmer
245 1 0 _aprinciple of marketing:
_cDean Palmer
250 _a2nd
260 _acincinnati:
_bSouth Westen Publishing Co,
_c1991.
264 1 _aThousand Oaks, California :
_bSAGE,
_c[2016]
300 _axv,408p.:
_c24cm.
_bill.;
336 _atext
_2rdacontent
337 _aunmediated
_2rdamedia
338 _avolume
_2rdacarrier
504 _ainclude index.
700 _aPalmer,D
_eAuthor
_qDean Palmer
906 _a7
_bcbc
_corignew
_d1
_eecip
_f20
_gy-gencatlg
942 _2lcc
_n0
_cBK
999 _c2405
_d2405